1999

Direct Corporate Clothing founded

Founded in 1999, Direct Corporate Clothing began as a technical workwear and PPE focused supplier, primarily aiming our solutions at B2B organisations.

2007

Direct Corporate Clothing becomes incorporated

Gradually extending our offering over the years, we became incorporated in 2007 with other businesses owned by the Sohal family.

2008-2015

Market share expansion

From 2008 – 2015, we continued honing our craft, developing sector-specific expertise and supply chain resilience which paved for the way for many large account wins.

2016

The Business Wear Company acquired

As we continued to gain market share, we made our first strategic acquisition to further accelerate our growth, acquiring Leeds-based The Business Wear Company.

2019

Sandwell’s fastest growing company

Further notable contract wins and the expansion of our start-to-finish managed contract offering saw us recognised as the fastest growing company in Sandwell.

2021

Incorporatewear acquired

In 2021 we acquired corporate clothing and bespoke uniform supplier, Incorporatewear.

Incorporatewear specialise in bespoke, precision crafted uniforms across a diverse range of sectors and this purchase would lay the foundation for our eventual transition to Workwear Uniform Group.

2023

Workwear Uniform Group formed

In 2023, Workwear Uniform Group Ltd (WWUGL) was established, with DCC and Incorporatewear joining other brands as part of the new company’s cradle-to-grave workwear offering, spanning sourcing and design to manufacturing and end-of-product-life processing.

WWUGL is now the UK’s largest independent PPE supplier.

2025

The future

Significant investments in a new automated warehouse, new business management systems and online ordering portals are paving the new way for a new era at Workwear Uniform Group, underpinned by industry-leading customer service and operational capabilities.

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